2 May 2007

Visceral


"A building is a building. It cannot be read like a book; it doesn't have any credits, subtitles or labels like picture in a gallery. In that sense, we are absolutely anti-representational. The strength of our buildings is the immediate, visceral impact they have on a visitor."
Jacques Herzog

3 comments:

OCSB said...

adoro esse cara e seu dearest de meuron.

Anonymous said...

We read a building by the strength lies within the building. the building's immediate, visceral impact it has on a visitor is the indirect manifesto of credits, subtitles or labels like picture in a gallery. Make a sense?

sam said...

a building is like love to describe... it´s a life... a feeling...